surftrackChoose what you collect.
Name the actions that matter and the properties you need. Inspect them locally before connecting a service.
YOUR EVENTS. YOUR DATA.
RIDE THE
SIGNAL.
LOSE THE NOISE.
Surftrack helps your team collect product events, find broken tracking, and build a path to your own data storage.
Start by checking a customer journey in your own browser. Then work with us to define the events you need and connect them to the systems your team controls.
Built for the people who get called when tracking breaks.
FIELD NOTES / 001FROM ACTION TO ANSWER
Make every event count.COLLECT. VALIDATE.
DELIVER.
DELIVER.
YOUR FIRST SIGNAL / IN YOUR BROWSER
Try it on
your own site.
Install a small snippet and inspect your own pageviews, clicks and scrolls. The local trial keeps event data in your browser.
Try locallyNO ACCOUNT · NO API KEY
Paste the snippet.
Add it to a test page. No credentials or backend setup.
Explore your site.
Reload, click and scroll through a real customer journey.
See what happened.
Open your local report. When you’re ready, request a key or talk to us about integration.
COLLECT WITH INTENT✳VALIDATE THE SIGNAL✳OWN YOUR DATA✳SEE WHAT BROKE
WHAT SURFTRACK DOES FOR YOUR TEAM
Your events.
Your decisions.
A signup, a purchase, a cancelled subscription: these are your business facts. Surftrack helps you see what your tracking captures and take control of where that data goes.
See the actual journey.
Review events, field types and tracking gaps in a browser report your engineers can use.
Keep your destination.
For a full integration, we work with your engineers on delivery into your storage, access rules and retention. Destination connections are scoped with your team.
Local trial: events stay in your browser. Connected mode: events go to the Surftrack collector. Delivery into your own storage is a separate integration we plan together.
A CLEAR PATH FROM TRIAL TO INTEGRATION
Start in your browser.
Grow into your stack.
You choose when to connect a service and where your data should go.
Inspect on your device.
Install the debugger. Events stay in your browser. Review the journey without an account or key.
Bring events together.
Use your organisation email to request a Surftrack key. Add it when you choose to send new events to our collector.
Integrate your storage.
Work with us on the destination connection, event definitions and access rules. Your engineers stay involved in the setup.
A collector receipt confirms ingestion. Delivery into customer storage is a separately scoped integration.
HANDS-ON HELP FOR YOUR TEAM
Bring the setup.
We’ll work through it.
Already tracking events? We can help you check what is working, fix the gaps and connect the data your business needs.
Check a critical journey.
Compare the actions customers take with the events you receive. Agree what a signup, purchase or conversion should mean.
Work with your stack.
Scope the collection route and destination with your engineers—whether you use tags, custom code, object storage or a warehouse.
Keep it working.
Get hands-on support through implementation and the first releases, with a clear handover to your team.
Collection, access and retention are decisions we make with your team. How this website handles data.
04 / LET’S FIND YOUR FIRST FLOW
What’s breaking
in your tracking?
Tell us which customer journey you need to trust and where your data should land. We can review your setup, help your engineers integrate it, and support the pipeline.
Start with one journey. We’ll discuss your current setup and agree a useful first step.